Tuesday, September 20, 2011

16-6-2011, ANAMARIA WILLIS OF CIDA, TALKS

DEVELOPMENT FUNDS AND THE FRACTURED VILLAGE, 
a ROSE, a COUNCIL, a PROPOSAL......
www.cdf.gov.tt

CIDA-  The Creativity and Innovation Company
The Media Centre,
Huddersfield
HD1 1RL
UK
Tel: +44(0)1-484-4831-40
Email: anamaria@cida.org
www.cida.org


Anamaria came through on the invitation of the Service Industries and The Trinidad and Tobago Entertainment Ltd.

On this day she spoke about the artist, the business of art and the marketing of that art. The Cultural Product as an economic and viable entity.

Below are some excerpts from my note pad.

Mentor- Someone to sit and talk. have dat!- 60% chance to succeed when one has a mentor.

Collaboration-Corporation. Groups acts as transformers in communities.

"There is a commonality between the global artists-
in their experience, than with their own
other business practitioners."


The Bullshit Story-
Stereotypes of the artists.

Artists are flaky, not interested in profits, rely on subsidy, do the popular easy stuff to get the proper job. These we have heard and she says to who says those things, speak to the hand.

  • Artists in reality get by with improvisational entrepreneurship, by the seat of their pants, and well designed pants to.
  • More practical, right brain and liberal thinkers than many of their peers.
  • As such the creative industry is driven by work. By small groups, which a limited and will need to grow at some point- there fore collaboration is an important tool for the artists.
  • Artist do not conform to traditional industry definitions.
  • Rarely driven by the market- thus develops new markets. But in the instinct of survival there may be the need to develop brad on butter products.

Therefore the artists must activate for legislation that will protect their assets. As governments will usually legislate for the larger IP companies.

Which in reality they rely on the smaller artist to develop their formats.

The Diet of the Artists as Creative Entrepreneurs.

 No Loans!
Protect Integrity.
Retain Control.
Take Unintelligible Risk.
Ignorant of the rules of Business.
Will Improvise.
Tend to go for local markets.
Fear of strategic planning.
Weakness in making connections.
Difficulty in accessing finance, our role in letting the business community understand!



INTEGRITY- Clear sense of value and benefits underpinning creative and business decisions particularly in difficult or challenging circumstances.


THINGS TO DO.

Put aside thinking time. fresh approaches, crazy ideas, jam the sessions

Strategic Thinking- Long term planning, think it through, complications, implications, taxes, laws, thecnology etc.

Laws- think about it, know it, read it, challenge it.

Commercial- keep up to date.

Make things happen- collaborate.

Persistence- hope it, believe it, work it,


"there is no such thing as failure, only feedback"


Customer Sensitivity,
Build trust,
Generates expectation- expectations hold existing customers relations as valuable.

You got to build your audience - the warmness of the brand- community work etc.


NET-WORKING-

Is the key to business activity.
Find business net works.
Look for people who are not you- that will add to that wider dimension of who you're.
Build relationships, let them talk, open up.
Informal dinners, business cards, the idea of market is as wild as you make it.

LEADERSHIP

"Create common purpose through shared vision"


CONTINUOUS INNOVATION.


"Creativity is the development of new ideas- innovation is the of these ideas"



THE ECONOMICS
NO YOUR FIGURES.  CONTROL YOUR FIGURES.


CO-STAR.

C - Who is the customer and the unmet need.
O - What is full potential of the opportunity.
_

S - What is your solution for capitalizing the opportunity.
T - Who needs to be on the team to ensure success.
A - What is your creative advantage over alternatives.
R - What results  will be achieved from your solutions.  


FEED BACK. THE WATERING HOLE.

Get some friends, a wide circle of professions, about 25. Present the proposal, which should be at least 5-10 minutes long.

THE ELEVATOR PITCH.

This should be a 3 minute version of the 5-10 minute.

This will be used when yuh in the cocktail party and yuh bounce up, that investor, dat politician (yuh know we like to brown nose it out here) and you want to get your story across.

The ENd.


THERE IS A PART II TO THE STORY.

THE COMMUNITY AND DEVELOPMENT FUND STORY


This story enfolds in Aripo with a presentation from the Community and Development Fund

Aripo Community Centre,
Heights of Aripo Village.
Wednesday 24 August 2011
10a.m-5p.m



The fractured ness of a people wanting to move further than they are. Here in the heights of the Northern Range, village Councils and NGOs, community groups presented their ideas for development funds that can be obtained from the CDF, they where wonderful ideas from minds of care.





My concern came when I noticed at the corner of my eye a gang of people who were controlling the presentation from certain village councils, dictating the pace. It was enough for me to question the idea of development in the small spaces as these development policy meeting and funds have been passing out  and around for years.

Where is it at man - there is another story. those gangs control the funds, where does it go, it's elemental dear Watson. 



Pockets are deep and wide out here in the wide eye beauty of the spirits, where poems are written and men and woman make love hard in the springs of mountain water.

But it here, close to the clouds that men die, bodies dumped and cultural drive bys happen.
Big pockets, Big deals leaving the house unfinished, rusted and busted.






These people are know they, legal thugs, legal gangs. It sad that this state of emergency aint busting this racket. The Minister, Hon Nizam Baksh, came later that afternoon.

Hon. Roger Smauel was there.
Ms Khadijah Ameen was there.

Perm Sec and all, this thing was large.

FUNDS CAN GO UP TO 1 MILLION, dig.












Master Artist Leroy Clarke,
made a plea, to that story, of all that glitters is not gold,
he pleaded that the people check the division.

There are almost 7 groups in Aripo for a membership of 500 people, all asking for the same things.

Something that didn't pass the observation of the Community and Development representatives. Who mentioned their observations to the people presented.

They also mentioned that they will be willing to mediate with the people in communities where these fractures accrue.






They listened to the Elder speak.
they listened,
 respected his words,
Silent back words plotted the fall,
here in the clouds,
as an elder speak,
men, women plot there menace,
on the soil of mother,
buss she head,
here where hawks sit on the shoulders
of wo/man.
money will come in between the families.























THIS DEVELOPMENT MONEY IS A SERIOUS BUSINESS THAT HAS GONE OUT OF HAND.

IT IS THERE AND CHECK IT OUT.

WWW.CDF.GOV.TT


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